河南省红色旅游景区语言文本现状的调查及思考

当前,河南省红色旅游景区的语言文本在红色文化述介中存在不正确、不规范、不标准等问题,主要是语言文字不规范,文本内容缺乏应有的吸引力,思想道德教育信息挖掘整理不足,英汉双语建设中的跨文化失体,以及管理与监督机制不健全等。这些都直接关涉红色景区开发与利用的有效性,最终将影响到红色景区的可持续发展。因此,必须加强红色旅游景区语言文本的规范性建设。

A Survey of the Introductory Languages of the Scenic Spots in Old Revolutionary Area in Henan

Based on investigations,the paper points that there are inappropriateness or even incorrectness in some texts used to introduce the ＂red culture＂ in the scenic spots in old revolutionary area in Henan.These include incorrect expressions,dull content introduction,insufficient exploitation of the theme of moral education,cultural differences in English and Chinese languages and in administration and supervision as well.All these problems affect the exploitation and even the sustainable development of the scenic spots in old revolutionary area.Therefore,it is a hard task to strengthen the building of the texts of scenic introductions.