| 龙岩市发展会展经济的SWOT分析与对策 |
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| 引用本文： | 葛凯.龙岩市发展会展经济的SWOT分析与对策[J].龙岩学院学报,2010,28(1):61-63,68. |
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| 作者姓名： | 葛凯 |
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| 作者单位： | 龙岩学院经济与管理学院,福建龙岩,364012 |
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| 摘 要： | 作为21世纪的朝阳产业,会展经济对城市的发展起着越来越重要的作用。运用SWOT方法,对龙岩市发展会展经济的优势、劣势、机遇和挑战进行综合分析,并提出相应的对策和建议。
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| 关 键 词： | 龙岩 会展经济 SWOT分析 |
An Analysis of SWOT on Exhibition Industry in Longyan |
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| GE Kai.An Analysis of SWOT on Exhibition Industry in Longyan[J].Journal of Longyan Univercity,2010,28(1):61-63,68. |
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| Authors: | GE Kai |
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| Abstract: | Being a rising industry of the 21st century,the exhibition industry has been playing an increasingly important role in the development of cities.After a comprehensive analysis on the strengths,weaknesses,opportunities and threats of the exhibition industry in Longyan by using SWOT,this paper puts forward some corresponding suggestions and strategies. |
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| Keywords: | Longyan exhibition industry SWOT |
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