企业员工E-Learning接受意向影响因素研究

企业员工对E-Learning的接受意向影响着E-Learning培训的有效性。本文在技术接受模型(TAM)的基础上结合E-Learning的特点,建立了企业员工E-Learning接受意向影响因素理论模型并提出相应假设。通过对采用E-Learning培训方式的企业员工进行问卷调查获取数据后,利用结构方程模型对研究假设进行检验并对理论模型予以修正。结果表明,技术特性、个体特性和组织支持都能通过个体感知因素间接影响行为意向,感知易用性对行为意向既能产生值接作用,又能通过感知有用性产生间接影响,是行为意向最重要的影响因素。最终根据研究结论对企业有效引入和实施E-Learning提出了建议。

Research on Influencing Factors of Staffs’ Intention to Accept E-Learning

Staffs’intention to accept E-Learning influences the effectiveness of E-Learning training.Based on the Technology Acceptance Model （TAM）and the characteristics of E-Learning,a theoretical model of the factors influencing staffs’inten-tion to accept E-Learning is constructed,with some relational hypotheses proposed.After getting data through the question-naire survey on the staffs who use E-Learning training,the hypotheses is examined,with the theoretical model revised using structure equation model.The result shows that technical characteristics,individual characteristics and organizational support influence the behavioral intention indirectly via individual perception factors.Meanwhile,perceived ease of use not only has direct effect on the behavioral intention,but also influences the behavioral intention indirectly through perceived usefulness, so it’s the most significant predictor of behavioral intention.Finally according to the conclusions,some suggestions to the ef-fective introduction and implementation of E-Learning training are put forward.