| 宁波民营企业开拓国际市场的现状及对策 |
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| 引用本文： | 杨佐飞. 宁波民营企业开拓国际市场的现状及对策[J]. 浙江万里学院学报, 2004, 17(4): 92-95 |
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| 作者姓名： | 杨佐飞 |
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| 作者单位： | 浙江万里学院,宁波,315100 |
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| 摘 要： | 通过对宁波民营企业现状的分析,提出民营企业应增强国际化经营意识、积极实施名牌战略、组建战略联盟、建立有效的人才培养和管理机制等一系列措施和对策.
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| 关 键 词： | 民营企业 开拓国际市场 跨国经营 出口 |
| 文章编号： | 1671-2250(2004)04-0092-04 |
| 修稿时间： | 2004-04-12 |
The Status Quo of and Countermeasures for the Private Enterprises of Ningbo |
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| YANG Zuo-fei. The Status Quo of and Countermeasures for the Private Enterprises of Ningbo[J]. Journal of Zhejiang Wanli University, 2004, 17(4): 92-95 |
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| Authors: | YANG Zuo-fei |
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| Abstract: | By taking analysis on the status quo of private enterprises in Ningbo,this thesis puts forward a series of measures and countermeasures, which include stronger sense of internationalized operation, active implementation of famous brand strategy, establish strategic alliance, effective cultivation of talents and set up of efficient managing mechanisms. |
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| Keywords: | private enterprise international marketing transnational operation export |
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