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浅析高校体育产业的发展
引用本文:徐杰,刘宾.浅析高校体育产业的发展[J].萍乡高等专科学校学报,2007(2):49-51.
作者姓名:徐杰  刘宾
作者单位:1. 江西制造职业技术学院,江西,南昌,330095
2. 萍乡高等专科学校,江西,萍乡,337000
摘    要:在社会主义市场经济改革的运行中,体育产业作为一个新型行业,已孕育而生。体育消费业已成为一个日益成熟的消费市场。它伴随体育市场的形成与发展,将对扩大国内需求,推动经济增长产生日益重要的影响。本文从理论分析入手,运用经济学的有关原理,简要分析体育市场的形成,重点阐述高校体育产业化的进程对其健身市场的影响,提出推动高校体育健身市场发展的措施。

关 键 词:体育产业  体育市场  体育消费  健身
文章编号:1007-9149(2007)02-0049-03
收稿时间:2006-11-14
修稿时间:2006年11月14

Analysis on the Development of College Sports Industry
Xu Jie,Liu Bin.Analysis on the Development of College Sports Industry[J].Journal of Pingxiang College,2007(2):49-51.
Authors:Xu Jie  Liu Bin
Abstract:During the reform of socialist market economy, a new industry, sports industry was born. Sports consumption has already become a gradually mature consumer market. With the formation and development of sports market, it will affect domestic demand and economic growth greatly. By theoretically analyzing , using the relative rule of economy and studying the form of sports market simply, this paper expounds the impact that the course of college sports industry has on the its body-building market, and points out the methods to drive the development of college sporls body-building market.
Keywords:sports industry sports market  sports consumplion body-building
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