想象的共同体:电视、体育与民族身份认同

民族不仅是一种地域的限定和文化特征的指称,更是一种话语建构的产物,存在于大众的想象与媒介的叙事之中。电视媒体与奥运体育的联姻,使奥运会超越了单纯的竞技比拼和体育精神的传播,成为强化民族身份话语的重要机制和力量。电视媒体对民族身份的建构是通过对时间和空间的塑造以及奥运会的仪式功能来实现的。

Imagined Community:TV,Sports and the Construction of National Identification

Nation is not only a territorial and cultural reference but also a construction of discourse,existing in people’s imagination and the media narration.Olympics,not only a competition of skills and the communication of sportsmanship,have become an important institution of enforcing national identity because of the articulation between sports and mass media.The construction of national identification is achieved through reshaping of time,space and the ritual of Olympics.