| 论现代企业发展与公共关系的关系 |
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| 引用本文： | 朱晓琳.论现代企业发展与公共关系的关系[J].鞍山科技大学学报,1999,22(5):311-313. |
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| 作者姓名： | 朱晓琳 |
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| 作者单位： | 鞍山钢铁学院人文社会科学系!辽宁鞍山114002 |
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| 摘 要： | 讨论了社会主义市场经济条件下现代企业发展与公共关系的关系，指出了公共关系在企业经营管理中的作用，探讨了应如何运用公共关系理论和实践为现代企业服务．
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| 关 键 词： | 公共关系 市场经济 企业 发展 |
| 文章编号： | 1000-1654(1999)05-0311-03 |
| 修稿时间： | 1999-05-24. |
On Modern Enterprises' Development & Public Relations Arts |
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| ZHU Xiao?lin.On Modern Enterprises'''' Development & Public Relations Arts[J].Journal of Anshan University of Science and Technology,1999,22(5):311-313. |
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| Authors: | ZHU Xiao?lin |
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| Institution: | ZHU Xiao-lin
(Dept. of Humanities Social Sciences,Anshan
Institute of I. 7 S. Technology,Anshan 114002,China) |
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| Abstract: | This thesis discusses the relationship between the modern enterprises' development and public relations arts under the socialist market economy conditions.It points out the roles played in the enterprise management by public relations and the approache how to serve for modern trade by applying the theory and practice of public relations. |
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| Keywords: | public relations market economy enterprise development |
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