| 基于"体验经济"理念的旅游发展战略研究 |
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| 引用本文： | 杨海寰,李晓晖. 基于"体验经济"理念的旅游发展战略研究[J]. 云南师范大学学报(自然科学版), 2005, 25(3): 71-74 |
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| 作者姓名： | 杨海寰 李晓晖 |
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| 作者单位： | 南京大学城市与资源学系,江苏,南京,210093 |
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| 摘 要： | 旅游业已成为众多地区经济发展的重要依托，而体验经济时代的来临，赋予了旅游业新的内涵与机遇。在分析了“体验经济”的内涵及其与旅游的关系的基础上，从旅游发展现状综合评价、旅游发展总体目标的制定、旅游资源的整合和旅游市场的开拓四个方面探讨了基于“体验经济”理念的旅游发展战略的制定。
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| 关 键 词： | 体验 体验经济 旅游 旅游发展战略 |
| 文章编号： | 1007-9793(2005)03-0071-04 |
| 修稿时间： | 2004-11-11 |
The Research on Tourism Development Strategy Based on Experience Economy |
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| YANG Hai-huan,LI Xiao-hui. The Research on Tourism Development Strategy Based on Experience Economy[J]. Journal of Yunnan Normal University (Natural Sciences Edition), 2005, 25(3): 71-74 |
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| Authors: | YANG Hai-huan LI Xiao-hui |
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| Abstract: | Tourist industry has become the economic support of many areas. The coming of experience economy gives new meaning and opportunities to tourist industry. On the basis of analyzing the meaning of experience economy and its relation with tourism, this paper probes into tourism development strategy from four aspect of comprehensive evaluation of status quo, establishment of overall goal, conformity of tourism resources and exploitation of tourist market. |
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| Keywords: | experience experience economy tourism tourism development strategy |
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