| 公益广告中的人际功能分析 |
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| 引用本文： | 康灿辉.公益广告中的人际功能分析[J].邵阳高等专科学校学报,2008(3):79-81. |
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| 作者姓名： | 康灿辉 |
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| 作者单位： | [1]株洲师专外语系,湖南株洲412007 |
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| 摘 要： | 人际功能是系统功能语法的三大功能之一，而语篇实现人际功能的手段主要包括语气、情态、人称和评价等四个方面，我们试从这四个方面分析一则公益广告来探讨这些人际手段在公益广告语篇中的实现。
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| 关 键 词： | 公益广告 人际功能 语气系统 情态系统 人称系统 评价系统 |
An Analysis of a Public Service Advertisement from Interpersonal Function Perspective |
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| KANG Can-hui.An Analysis of a Public Service Advertisement from Interpersonal Function Perspective[J].Journal of Shaoyang College,2008(3):79-81. |
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| Authors: | KANG Can-hui |
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| Institution: | KANG Can-hui (English Department of Zhuzhou Teachers＇ College, Zhuzhou Hunan 412007 ) |
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| Abstract: | Interpersonal function is one of the three metafuncfions in Systemic Functional Grammar.There are four major following means to achieve interpersonal function in a discourse： mood, modal, person and appraisal . We attempt to analyse a public service advertisement from interpersonal function perspective and discuss how these four means realise in it. |
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| Keywords: | public service advertisement interpersonal function mood modal person appraisal |
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