江苏台音像资料管理的探索与实践

音像资料是电视台重要的核心战略资源,如何对这些珍贵的音像资料进行科学管理和有效开发是一个值得长期探讨和实践的问题。介绍了江苏台音像资料管理的发展历程,阐述了江苏台媒体资产管理系统的功能特色与服务特色。

Exploration and Practice of Audio-visual Data Management of Jiangsu Broadcasting Corporation

Audio-visual data are the important strategic resources of TV station, and how to make scientific management and effective development of these valuable audio-visual data is a issue worthy of exploration and practice for a long time. This paper briefly introduces the development history of audio-visual data management in Jiangsu Broadcasting Corporation, and expounds the function characteristics and service characteristics of the audio-visual data management system in Jiangsu Broadcasting Corporation.