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以质量保证为前提的商品促销策略
引用本文:王达荣. 以质量保证为前提的商品促销策略[J]. 河北科技大学学报, 1994, 0(3)
作者姓名:王达荣
作者单位:河北轻化工学院轻工工程系
摘    要:提出了一种新的促销策略,它以商品的高质量为前提。采用这种策略,可以有效地维护消费者的利益,加快优质产品的销售过度,提高企业经济效益;同时,它还有利于市场经济的完善和两个文明的建设。

关 键 词:促销策略;质量保证;风险;经济效益

The Strategy of Advancing Sell of Goods on the Premise of Quality Assurance
Wang Darong. The Strategy of Advancing Sell of Goods on the Premise of Quality Assurance[J]. Journal of Hebei University of Science and Technology, 1994, 0(3)
Authors:Wang Darong
Affiliation:Department of Light industrial Engineering
Abstract:This article proposed a new strategy of advancing sell,the strategy is based on high quality of goods. To adopt the strategy can safeguard the consumers' profits efficiently,can accelerate sell of excellent goods and can raise economic benefit of business.Meanwhile,it is in favour of Perfection of the market ecomony and the building of the two civilizations.
Keywords:strategy of advancing sell  quality assurance  risk  economic benefit  
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