| The Application of aesthetics to the Personality of Brand Garment |
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| 摘 要： | This paper presented aesthetics＇ application in strengthening brand garment individuality, through the integrated aesthetics design can develop the personality culture chain of brand garment, this is the supporting point for searching for differences, and also it become the key point to make brand from product to sensibility sale.
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| 关 键 词： | 审美 品牌服饰 个性 美学设计 |
The Application of aesthetics to the Personality of Brand Garment |
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| Authors: | Xu jing |
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| Institution: | Qingdao University Qingdao 266071 |
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| Abstract: | This paper presented aesthetics'application in strengthening brand garment individuality,through the integrated aesthetics design can develop the personality culture chain of brand garment,this is the supporting point for searching for differences,and also it become the key point to make brand from product to sensibility sale. |
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| Keywords: | aesthetics marketing aesthetics personality of brand garment aesthetics application |
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