| 创新与传统的对话——以传统美学之思探究视觉传达设计的原创力 |
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| 引用本文： | 聂丹.创新与传统的对话——以传统美学之思探究视觉传达设计的原创力[J].南昌职业技术师范学院学报,2008(1):119-121. |
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| 作者姓名： | 聂丹 |
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| 作者单位： | 湖南工业大学,湖南,株洲,411028 |
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| 摘 要： | 现代视觉传达设计自发端至今，历经多样的风格流变。各种视觉手段的运用层出不穷。当下国内的平面设计在这个视觉元素颇丰的多媒体信息环境下，要寻求自我言语方式的深入和争取对话权。无疑需从中国传统大美学思维中探究设计空间的可能性。
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| 关 键 词： | 设计美学 传统美学 视觉传达设计 对话 |
The Dialogue of Innovation and Tradition |
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| Nie Dan.The Dialogue of Innovation and Tradition[J].Journal of Nanchang Vocational & Technical Techers' College,2008(1):119-121. |
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| Authors: | Nie Dan |
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| Institution: | Nie Dan (Hunan University of Industry, Zhuzhou 411028, P.R. China) |
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| Abstract: | The design style of modern visual communication has experienced great changes and designers have employed different methods. The paper holds that the plane design, in the circumstances of visual elements of multi-media, has to seek its design space and development from Chinese traditional aesthetic thinking. |
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| Keywords: | design aesthetics traditional aesthetics visual communication design dialogue |
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