| 浅谈市场经济下宣传工作在企业中的重要性 |
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| 引用本文： | 闫立.浅谈市场经济下宣传工作在企业中的重要性[J].科学之友,2011(21). |
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| 作者姓名： | 闫立 |
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| 作者单位： | 霍州煤电集团水电热力公司; |
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| 摘 要： | 企业文化是企业的灵魂,它是在长期的生产经营活动中培育形成的为广大员工所接受并共同遵循的、具有先进性和独特性的价值观和行为规范,是企业的生命力之源。随着企业改革的不断深入和经济一体化浪潮的冲击,企业文化建设越来越受到国内外企业界的高度重视,成为当今世界企业管理的新潮流。
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| 关 键 词： | 宣传工作 市场经济 企业文化 重要性 |
On the market economy,the importance of the promotion in the enterprise |
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| Yan Li.On the market economy,the importance of the promotion in the enterprise[J].Friend of Science Amateurs,2011(21). |
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| Authors: | Yan Li |
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| Abstract: | Corporate culture is the soul,it is a long-term production and a business activity fostered for the majority of employees accept and follow the common,advanced and unique values and norms,is the vitality of the source.With the deepening of enterprise reform and the impact of the wave of economic integration,corporate culture more and more domestic and foreign business community's attention and become the new trend of business management in today's world. |
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| Keywords: | publicity market economy corporate culture the importance of |
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