| 山西旅游资源开发的创新策略 |
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| 引用本文： | 毛宗良.山西旅游资源开发的创新策略[J].科技情报开发与经济,2006,16(1):90-91. |
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| 作者姓名： | 毛宗良 |
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| 作者单位： | 中北大学经济管理系,山西,太原,030051 |
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| 摘 要： | 分析了山西旅游业发展的资源优势、区位优势与交通优势,提出了有关山西旅游景点开发、旅游线路规划、旅游营销对象、旅游营销方式等的创新策略和思路。
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| 关 键 词： | 旅游资源 创新策略 山西省 |
| 文章编号： | 1005-6033（2006）01-0090-02 |
| 收稿时间： | 2005-12-14 |
| 修稿时间： | 2005年12月14 |
The Innovative Strategy of Developing Shanxi's Tourist Resources |
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| MAO Zong-liang.The Innovative Strategy of Developing Shanxi''''s Tourist Resources[J].Sci-Tech Information Development & Economy,2006,16(1):90-91. |
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| Authors: | MAO Zong-liang |
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| Institution: | MAO Zong-liang |
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| Abstract: | This paper analyzes on the resources superiority,regional position superiority and traffic superiority of developing Shanxi's tourist industry,puts forward some strategies and ideas for innovating the development of the scenic spots,the plan of the traveling lines,the marketing objects and marketing ways of Shanxi's tourist resources. |
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| Keywords: | tourist resources innovative strategy Shanxi Province |
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